KGVI Sideface 3/7d Maroon 7lb parcels. Qty 107,539
5/10d Dark Blue 11lb Parcels 273,772
Although not sold over the PO counter they were available in bulk to any applicant.
Abandoned at postal increase of 1951.
They were intended for the 'food for Britain scheme' just after the war.
Myer Parcel Label - produced because of an enquiry from a Melbourne company handling large quantities of "Food For Britain "parcels
A Melbourne firm approached the Postal Department in June 1946 with a plan for these labels to save the considerable amount of work in making up the postage for these parcels and the filling in of the standard departmental Customs Declaration. They prepared specially printed forms of their own and asked the department to stamp them in advance. This was agreed to on June 26 and the forms were embossed with impressions of the appropriate denominations - 3/7d rosy magenta and the 5/1Od dark blue. The die used was the same as the King George VI Postal Stationery currently in use. In every case the firm supplied their own labels which had to be suitable for embossing.
Unfortunately, there is no record of the day they were first used but they were superseded in 1951 when postal rates increased.
Mint and used copies of these stamps are scarce especially of the 31'ld issue. They are imperforate and cut square on the complete label. The post office was paid for every 1,000 labels or part thereof and prepaid for each denomination. The labels required totalled approx 30,000 every six weeks and were only to be used for attachment to parcels.
The demand for the stamps extended over the peak period of the "Food for Britain campaign 1946-48.
The respective numbers over the relevant
financial years were as follows:
1946-47 3/7d... 47,885 500 .. 114,957
Their status was different to the normal postal stationery available at post office counters but they have become scarce and desirable items in an Australian Commonwealth collection.